About

Chris Roe

I build and run content systems: the strategy, the pipeline, the people, and the library that keeps them producing.

Producer since 2003. I ran the organic content program for Nike.com, built Sleeper's editorial and AI video production, ran marketing at Earth Class Mail for nine years, and co-founded Lost & Found Coffee, where I lead the brand. The method is the same at every scale.

Before that: CG and 2D animated training for Microsoft and Intel at Cloud Academy, maker profiles and editorial reels for Pond5, and four years at Interface Media Group in Washington, DC: producing a weekly political talk show from Georgetown, and work on HBO's K Street, Real Time with Bill Maher, the documentary Touching the Void, and Paul Mellon: In His Own Words for the National Gallery of Art. BA in Film & Production, Brooks Institute of Photography.

Chris Roe at a Nike event

On set

Nike exercise library shoots, crews of 20 to 40

On set at a Nike shootOn set at a Nike shootOn set at a Nike shootOn set at a Nike shoot

Earlier · Interface Media Group

Washington, DC · field producer and assistant editor · 2003–2007

Studio production at Interface Media GroupStudio production at Interface Media GroupStudio production at Interface Media GroupStudio production at Interface Media Group
  1. 2023–nowLost & Found CoffeeCo-founder & CMO
  2. 2025–2026Cedar Mill Bible ChurchCommunications Director (contract)
  3. 2024–2025SleeperLead Visual Designer & Generative AI Production Specialist (contract)
  4. 2021–2023NikeSenior Digital Content Producer (contract)
  5. 2019–2021Cloud AcademySenior Producer, CG and 2D animation (contract)
  6. 2014–2018Pond5Writer & Producer (contributor)
  7. 2009–nowCROE MediaFounder, producer and creative director
  8. 2008–2017Earth Class MailMarketing Operations Manager
  9. 2003–2007Interface Media Group, Washington, DCField Producer and Assistant Editor

Contact

(503) 407-8416 · Portland, Oregon · LinkedIn

Open to full-time and contract roles in content, creative operations and production, on-site, hybrid or remote.